The KSFO Morning Show Is The Worst Garbage on Bay Area Radio

 Want disgusting, repetitious, ghoulish and bathroom humor peppered with enough racist, misogynist and vitriolic garbage to fill SF Bay?

Welcome to the KSFO Morning Show with hatemonger Brian Sussman and cringe-inducing sidekick and alleged news/traffic anchor, Katie Green.

I'm going to be civil about this uncivil mess and it really is a mess.

To be specific, a four-hour cacophony; a wasteland; an audio cesspool littered with hate, ultra-right-wing talking points that Susspool repeats ad nausea from the Drudge Report, (more on that later). It's the same old tired song every minute, every hour, daily. Sussman could be hate-mongering, vitriol-spewed and entertaining --he's neither of the above. In fact, this program is plain terrible on its own, even some conservatives have taste and constantly e-mail me that this garbage-fest is not what they listen to. That KSFO markets this crap as "hot-talk" and the only "conservative" station in the Bay Area is like describing the Nut Tree as the Taj Mahal.

Sussman used to be merely annoying and loud. When that didn't resonate in the ratings, he and some of the other geniuses at Cumulus decided if they couldn't move the right-wing meter by coordinating GOP/We hate Obama talking points, then they'd go for the gutter and begin a morning-zoo-style buffoonery and they have achieved that status only the program is terrible. Frightening, awful, hateful, (yes, I use that word again), and perfect tools suitable for some Houston tea-party breakfast show.

Sussman and his nincompoop "producer" discovered a train-whistle. And cow moos and fart noises. How insightful, how meaningful. This is what you get by listening to the dreadful KSFO morning show; "news" updates that pretend to be "live and local" delivered by a giddy, teenage-wasteland of a woman whose voice sounds like a pimple-faced cashier from a Hayward strip mall. I'm trying to be kind. At best, it's awkward--at worst, this yenta could make your head explode.

Sussman and his band of idiots like NOISE. Lots of it. Apparently incapable of hosting radio,  Sussman likes to infect his presentation with frequent train whistles, cow moos, fart noises. In between that creative verve, Suss--manning Drudge Report, takes headlines direct from the site and puts forth his take...and then repeats the same tripe twenty minutes later...and again, and again. I'm not kidding. It goes on and on and on and is, I would guess, meant for every known moron that probably thinks that American Idol is a documentary and watches Honey Boo Boo on a regular basis.


It's not that it's bad. We've all suffered through just plain bad radio shows and moved on. It's not that it's conservative-oriented. Sussman's pedigree of going for the gutter has cost him several, notable conservative voices including George Will, Mort Zuckerman, and the like...Sussman's cesspool is a breeding ground for older, white, angry, truck drivers who wouldn't know Cap and Trade from Cap Day. It's a cornucopia of mediocre ranting and raving from 5-9 AM on Susspool's extravaganza complete with a barrage of daily, anti-Obama spit, and old at that. It's not bad because he picks on Obama--hell, even I pick on Obama and I voted for him twice. You can be unique and creative, just like the late Lee Rodgers was, and pick on Obama all you like but if that's your only game, then you become like a low-grade political Groundhog Day--there's no there there. It's not only a right-wing fetish, just ask Stephanie Miller, who did the same with George W Bush and soon after, her radio show crumbled.


Sussman, who was destined to be replaced by Cumulus last year, instead took a significant pay cut and decided to stay on the air--that's the only reason why we're subjected to his shenanigans --and Cumulus will keep people, even undignified low-rent players like Suss on the air at a cheap rate. The end result, though, is a dangerous, self-serving bozo fest with enough kitty litter to please the SPCA.


The KSFO Morning Show is, hands down, the WORST radio show on Bay Area radio.


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Melanie Morgan's Creative Displeasures with KSFO Morning Players Led To Departure; 415 Media Exclusive

We all know why Melanie Morgan has split from KSFO.

You read it here first.

Morgan's abrupt departure from the station has been brewing for months and eventually got to a point where the Bay Area radio/TV veteran was ready to leave. A source close to Morgan said it was a combination of both professional and personal reasons.

The source indicated to me that Morgan had no personal animosity toward traffic reporter, Katie Green; in fact, Morgan has mentored many younger female personalities in the biz. Clearly, though it was well known that Morgan felt that Green was over her head and was misplaced in her increasing role on the program.

Morgan, according to the source, was not as impressed with Brian Sussman. The Morning Show had become a "morning zoo" lately and much of its antics; the ludicrous-sounding "app of the day", the hideous "hang up on myself" bit which has turned off many listeners came directly from Sussman. Moreover, it was Sussman who began to take over the program and in essence, push Morgan out the door. Morgan was not happy and missed most of last week and began working diligently with her agent to leave the program.

Morgan clearly was unhappy with the show's direction and it was that aspect that hastened her decision to get out of dodge. The ratings seem to indicate she picked the right time.

Morgan and her reps have negotiated an "out" clause with KSFO. It remains to be seen if KSFO adds a partner for Sussman, but clearly Green's future, (and possibly Sussman too), will be evaluated given this move.

Morgan is said to be going on a long vacation and don't be surprised if she is picked up by another station in the market.

*Rich Lieberman 415 Media Exclusive


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Morgan No-Show, (Again), on KSFO Morning Show; Not Mentioned Monday; Rumors Abound

Melanie Morgan was absent Monday Morning on her KSFO show with Brian Sussman. She was absent most of last week also, (minus the holiday and Friday).

Furthermore, during Monday's broadcast, Sussman nor traffic reporter, Katie Green, never mentioned Morgan's name. (Now you know how KSFO feels about its diminishing listeners).

An insider of mine at the SF Cumulus cluster speculated that Morgan felt as if she was being ganged up on by both Sussman and Green. In addition, and given KSFO's paltry ratings, that some folks in the back office want a younger demo, therefore highlighting Green and her contribution to the show, may have been perceived by Morgan as slap in the face.

First off, although I don't agree with much of Melanie's politics, her overall broadcast style and performance is good enough to carry a show. She's not helped, (nor has she ever been since coming back nearly three years ago), by Sussman's style nor the amateur shrieks by gravel-voiced Katie Green. If KSFO thinks by inserting Green into the program with increasing participation, (in addition to traffic, news and the moronic "apps of the day") that's going to draw in a "younger" demo", they're insane. Young folks don't listen to AM Radio and especially a contrived, ultra-right wing show whose main host likes to talk about his guns. KSFO should concentrate on the White trucker crowd and those older conservative housewives that live in Pleasanton and the like.

Morgan supposedly told some of KSFO's sales staff that she was quitting, which she might be doing. Then again, the sounders and promos on the show this morning still had her name attached to it. Could this be a lame radio stunt? I doubt it but then again I wouldn't rule it out. Might money be involved? Probably not given the fact that Morgan's salary is a low six figures--not massive like the old days but comfortable enough.

My gut tells me this might be Melanie being not-to-thrilled with the show's direction and her interaction with Sussman and Green. Green's act wouldn't be tolerated anywhere else, let alone in market#6. She's perfectly capable to do innocuous traffic reports but beyond that her gravel-voiced tonsil is grating to the ears and kowtowing to Sussman borders on the embarrassing.

We'll know more soon.

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KSFO Meltdown; Melanie Morgan has Issues with Morning Team Co-Hosts Sussman and Green; Tells Sales Dept. 'I Quit'

I've heard from an insider that KSFO Morning Show Co-Hostess, Melanie Morgan, went "ballistic" on Tuesday morning. (She was absent from the airwaves yesterday).

According to my insider, Morgan had it out with partner, Brian Sussman and traffic reporter, Katie Green, complaining that both treat her unfairly.

Beyond that, the insider said that Morgan told the station's sales dept. that she "quit."

Let's wait and see. Often times, the drama of radio supersedes realism. This outburst is not that uncommon in the biz but it's hard to figure out whether or not Morgan actually will leave. We shall see.

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