Friday, February 4, 2022

Kevin Walsh Gone; El Sucko Grade from CBS; PIX in Shambles; Neerman Tentacles Don't Help

"It's a mess here," says a veteran KPIX staffer to yours truly.

And this was before soon-to-be splitting GM, Kevin Walsh, was told to retire and basically get lost. (He will at the end of the month). Walsh is lucky he can leave the premises and have a few bucks in his pocket.

KPIX is in shambles. It now has NO GM and no News Director. Combined with an interim ND, (Lisa White is expected to get the permanent gig), PIX has LOUSY ratings, reporter shortages, new anchors who have yet to make a mark and a staff in utter dismay working under horrid conditions with severe morale issues --talk about dire straits.

Walsh got major heat from CBS and ultimately cost him his gig. Theere were other issues but PIX's underwhelming performance was the ultimate kiss-of-death. Simply stated, CBS was fed up and frustrated over the lack of depth its BayArea O and O was featuring.

ANOTHER MAJOR FACTOR: Neerman's bullying and other ussues involving senior staff that got to CBS corporate. Walsh was Neerman's boss. Sometimes, especially in the "me too" movement, kinship doesn't help matters. Fresh off one of the worst ratings period ever and a loominhg Feb SWEEPS--with NBC's Olympics beginning tonight, CBS-SF is in really bad shape. It began with Mark Neerman's (ND) ouster

CBS is notorious about hiring more inept and incompetent managers. Cue to 855 Battery.

6 comments:

  1. Maybe they can hire someone to teach Starrantino how to pronounce names

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  2. News stations are pretty much garbage now with reporters and anchors walking away and starting their own independent channels on YouTube. The lack of backing and having to be a one man band with no time to do honest reporting or relying on parroting other stations for stories without fact checking or not relying on vetted sources why would there be good ratings.

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  3. She couldn't pronounce "taqueria" yesterday. She said "tock er a". We are still a top 10 market, right?

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    1. Eh...I'd rather hear that than one of these clowns who suddenly affect an accent when they say 'burrito' or something.

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  4. Aaron Pero, has his hopes up for that position!!!

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  5. Frankly the traditional local news concept is dead-especially in the Bay Area where nobody cares about it. CBS would be correct in shuttering the news operation in its current form and using the station platform as an incubator for breakthrough news coverage concepts. After, the Bay Area is a place for innovation so CBS might as well try to make something of that. Current recipe is no good and needs to do bye bye.

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