You thought I was kidding, right?
Way back then.
And now the rumors are heating up...again, today.
CBS Radio, that last great bastion of news on the radio, including a little sports too, might be up for sale. In fact, a NY source tells me it's only a matter of when, not if. CBS corporate, and big top, specifically the money man himself, Les Moonves, Pres/CEO, has never valued radio. More to the point, radio is perceived as the little fish in the big pond of Black Rock corpdom.
Even as they expand their radio division in DC, and recently launched a new sports radio network, most observers agree that move might have been a preemptive maneuver to amp up the radio division, and therefore maximize the price to sell.
Enter Cumulus. Scary thought, but never doubt the resolve of the Dickey brothers who have already made inquiries and are on this like a shark on blood. On the face of it,Cumulus buying CBS Radio seems patently obscene given what we all know about how they operate and function their audio "platforms."
Could you just imagine the local implications here in the Bay Area? They already own KNBR, KGO, KSFO, KNBR 1050, KFOG and KSAN-FM, (The Bone). And conceivably, in the future, KCBS, and over 100 other stations that make up the radio division.
*Follow me on Twitter
*Listen to me on radio Monday-Friday from 1-4 PM PT on KSCO/KOMY