A SAGE MEDIA Exec had a perfect take on KQED telling 415 MEDIA:
"The TV side is overstaffed --I don't know about radio; there is next to no live programming produced locally on KQED, when compared to local broadcast network affiliates, yet Local 51 NABET convinced KQED that they needed to hire more people.
KQED has more employees on the TV side than KGO, KRON, KNTV, KTVU or KPIX, yet do less than a quarter of the workload, and for substantially more than the union contracts of all those stations listed.
KQED is a gilded fatted calf, and those with brains stay quiet as to not upset the apple cart lest be exposed as goldbrickers. Some have been there so long they couldn't function in a real broadcast environment if the Trust that KQED is held would be forced to show financials, or if the donors ever wised up and realized they are being taken to the cleaners."
Frankly, I don't watch KQED anymore. Why bother? Where's the local shows other than a news program and a restaurant review show. Where's the local late night entertainment program? Where's the local variety show? Remember when, in the old days, KQED used to run Alex Bennett's comedy shows? And that's when they had a fourth of the revenue they have today.
So now, KQED is a cash cow that keeps most of its cash in the bank; offers few local original programs; has more management than labor and rewards its staff by hiring more mangers --how swell.
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