As someone in the know recently said, "he's definitely 'on the clock'." The person was referring to KNBR's 9-Noon host, Gary Radnich. This comment was uttered after the firing of ex-GM, Tony Salvadore, who was shown the door last week, in an apparent cost-cutting move. More importantly, Salvadore was one of "Radnich' 'boys"--a close, loyal ally in a business that has become more bottom-line every day.
Clearly, Radnich, who also anchors KRON4's TV weekday sports, has seen better days. His program seems tired and old. Predictable too. The daily muck-a-thon with traffic/sports anchor on radio, Dan Dibley is overdone and not that funny anymore. Ditto the abysmally-absurd and annoying, producer, Patrick Conner, who somehow wandered into Gary's life and made him feel younger and fresh. Why, nobody seems to know. In fact, Conner, (P-Conn) sounds like a hyper, modern-day version of 'Erkel and seems to think his daily banal banter adds something to this audio sinking ship. It doesn't.
The conventional wisdom says Damon Bruce, now KNBR's 7-10 PM host, is poised to take over the eventual 9-Noon helm any day now. I have heard it could happen any day now, or anywhere from 90 days to the end of the year. KNBR had a recent popular book in the local PPM meter ratings and Radnich is still very popular, but has very high negatives among the A-25-54 demo and lately, seems to be more conscious of this development, relying heavily on local interviews as opposed to listener-generated call-in content.
Time will tell. Stay tuned.
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