Tuesday, October 12, 2021

KRON Names New ND and the Natives Aren't Happy; Assistant ND Palefsky Has Pero Tentacles

Josh Palefsky is the chosen one at KRON; the former assistant News Director at KRON has been appointed the head of KRON's news division, but that's NOT the story.

Palefsky is an Aaron Pero believer. In fact, it was Pero's tentacles that brought him to KRON to begin with and that DNA has the natives--the KRON staff, very disillusioned about his new role. Said a KRON source: "He's not really a 'manager. He's not really a leader." The general consensus is that Nextstar (KRON's corporate owner) struck out. They didin many ways.

KRON's new GM, Jim Rose, was dealt a bad hand from corporate. The ND gig paid very little money (by Bay Area standards) and that element played a significant role in the eventuaal hire of Palefsky. The lack of money didn't attract any significant interest from outside the Bay Area and there was virtually NO interest in any of the local industry. Quite frankly, Palefsky was chosen because he was already in the building and that was a major instrument in his hiring. Nextstar basically didn't feel like really offering a ton of dough for a postion it deemed ordinary. Adding to Palefsky's favor was the fact that KRON has been consistently BEATING almost all the stations at 5 and 6 PM.

So now at KRON, the rank and file staff are not so happy. They rid themselves of the polarizing and angry Pero only to have one of Pero's amen corner membership at the position of News Director. They aren't thriled and believe me, I'm being diplomatic.

7 comments:

  1. A new boy toy for Ms. Darya, perhaps??

    ReplyDelete
  2. Davis Felch, son of Peter Felch at KCBSOctober 12, 2021 at 2:37 PM

    I was hoping for Henry Tannenbaum to come back, one of the few Batman ‘66 villains still alive.

    ReplyDelete
  3. Aaron Pero is working the drive-up window at the Wendy's in Hercules if you're interested in dropping by to say hello.

    ReplyDelete
    Replies
    1. But...
      He's making twice as much money as he did at KRON.

      Delete
  4. I do not believe that KRON News can be saved from itself by hiring inside.

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  5. So maybe he can handle both the new responsibilities of news director AND his past responsibilities as assistant news director. If that's the case he's a bargain and KRON can save an FTE salary.

    ReplyDelete