Friday, July 31, 2020

A's New Radio Home: Much Ado About Nothing


The news that the Oakland A's have a terrestrial radio deal , finally, again, is much ado about nothing.A's bring Coco Crisp back as radio announcer

This is an annual joke --it gets worse and worse by the year. And Oakland and baseball fans in general are left wondering who's running the show.

The A's don't know how to run a successful broadcast operation. They never have. Their current front man, the obnoxious and amateur, Dave Kaval , is a joke.

An unmitigated joke.

While other professional teams have built up radio to promote and publicize their franchise, the A's are asleep at the wheel and late to the party.

Their 2020 deal--with 960 AM- Bloomberg Radio --is yet another marketing disaster. It's another one-year alignment and because it's late in the game, there is no way to promote nor market its happening. Every year there's a new home, be it AM small stations or some migrant FM outlet it's always a circus with the A's. Frankly, it's a total embarrassment.

8 comments:

  1. It just goes to show that the streaming experience is a bust. (The A's also dropped TunedIn for I-Heart for their streaming)/

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  2. 5,000 watts with most of its coverage over the Pacific ocean. Hopefully the birds at Farallon Islands like baseball.

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    1. KNEW (960) does not produce a clear signal on the I-680 corridor even in the daylight hours. They need a better choice next year that can also promote the team in off playing hours.

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  3. The first step in the A's likely moving away from Oakland to either Las Vegas or Portland

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    1. Portland = Pointless Riots + Weak Governance. Pick somewhere else.

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  4. Hard to believe it would ever make financial sense to build a new ballpark in Oakland. There are more Giants fans in the East Bay than A's fans. The A's market has about 30 mile radius. Baseball is not a growing sport. Once MLB revenue sharing contracts, the A's bottom-line will get hit hard...at that point I expect ownership to sell and put everyone out of their misery. Likely destinations: 1) Charlotte, 2) Las Vegas, 3) Montreal, 4) Nashville, 5) Portland.

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  5. The A’s will stay in Oakland but they need to find and/or buy a permanent radio station to broadcast their games...

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  6. Lack of new ballpark + pandemic = no long-term radio deal. There will be a new ballpark christened, as soon as there is a vaccine and even the slightest return to normal. Everybody is watching their pennies - and their backs - closely these days.

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