Showing posts with label Tom Sinkovitz SF TV KNTV KRON NBC Bay Area. Show all posts
Showing posts with label Tom Sinkovitz SF TV KNTV KRON NBC Bay Area. Show all posts

Wednesday, May 16, 2012

Why Is Not Tom Sinkovitz on Local TV News? Veteran Anchor had Stints at KRON and KNTV


Once upon a time, Tom Sinkovitz was anchoring on a Bay Area TV news station, (NBC Bay Area, KNTV) and doing quite well.

Then station heads wanted to alter his schedule. A new news anchor was being prepped for the early evening news, but the outlet still wanted Sinkovitz to read the news, albeit at their command.

Sinkovitz wasn't thrilled with the new conditions, and politely, declined and decided to take a break away from the San Jose studios. He wasn't retiring, but he had other things to do and the commute, (he lives in the city), was heavy.

One would think a newsman of Sinkovitz' caliber and veteran status in this town would be heavily courted by other stations. That hasn't been the case. I'm bewildered. Yeah, I know the state of the industry. I understand every outpost seems to be set.

But surely a guy of Sinkovitz' experience, (he spent a good chunk of time at KRON when it was relevant), should merit someone, some place to get him on, oh, say at 5 PM. Goodness knows, it wouldn't hurt.

"Can't believe he's not on the air," offered one influential local industry observer. Somebody speculated that "he's perceived as 'too old." Huh? Have we reached a point where a guy in his 60's is considered "old"?--not to mention the fact that some of the best anchors are well in their 50's and 60's, but I guess I'm thinking too logically. Perhaps talent, local credibility, and news knowledge are irrelevant, pardon me.

In Sinkovitz' case, he doesn't need the money. He's also got a pretty wife and a comfortable life. It would be great to see him anchor another newscast sometime soon. He could be that one last jolt that provides a few stations with immediate buzz and recognition. Oh yeah, and a pretty good newsman too.

*Follow me on Twitter