Layoffs Coming to 95.7 'The Game'; Sports-Only FM Outlet; Updated

A combination of things...the free fall of the A's; a weak signal that is still difficult to hear in many parts of the Bay Area and simple content stagnation is the basis for future layoffs at Entercom's "The Game", (95.7 FM).

The sports-only FM outlet has better ratings, but is still well behind the numbers Entercom had hoped.

The flagship home for the Oakland A's has seen a dramatic drop in national ad sales--more dire: an increasing amount of network shows on the weekend, not a good sign.

So far, no on-air talent has been shelved, although that's imminent. A few off-air personnel have been given pink slips.

Developing...

UPDATED: John Dickinson, who was their only reporter and fill-in talk show host has been let go. He was given severance.


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