|Luckoff, (left) with Ronn Owens and Ed Baxter|
Luckoff held the reigns at KGO for over 40 years and made it one of the biggest and most successful radio stations in the country. It was #1 in the Bay Area ratings for over thirty years before corporate malfeasance hastened its demise, (thanks Citadel and Cumulus)
Luckoff split for good in 2010 just when KGO was entering its abyss. He saw the handwriting on the wall and had enough money in the bank and a mansion in Marin to take a hike.
He was shrewd and crude too and built up a wall of enemies.
One in particular, Ronn Owens, who beat him (Luckoff) in a salary arbitration case that became so heated, after Owens victory, he didn't speak to Ronn for many years.
(They've since made up long ago but were at it once again recently) Former KGO News anchor, Ed Baxter, another veteran personality at the station also had numerous, volatile contract negotiations with Mickey.
"He was the most difficult, mean-spirited, asshole I've ever dealt with," said a former KGO host who asked that I not use their name. "Mickey regarded contracts as 'me-versus-you' --all black and white, he was great for ABC but he took it to an extreme and humiliated lots of people in the process."
|The late NBC/CBS Talk Host Tom Snyder|
Some background: While Snyder was doing his broadcast work for NBC (and later, for CBS as David Letterman's Late, Late Show host) Snyder had a home in Marin; knew Luckoff rather well and in fact used to mention him (occasionally) on his NBC show.
Snyder, at one time, wanted to do a radio talk-show and of course, Luckoff ran KGO, so goes the story.
Snyder met Luckoff and it didn't go very well. Instant tension. No karma whatsoever and the two's hatred for one another was born. Snyder more than Luckoff who didn't seem to care one way or another but the mutual detest lasted forever. At one notorious party both were present at, Snyder told Luckoff to "go fuck yourself and keep doing it forever." That was the tamest of insults.
Snyder didn't hide his contempt for Luckoff and harbored deep resentment for the old KGO boss up until the time of his passing in 2007.
He wasn't alone.
*HELP KEEP 415 MEDIA SUSTAINABLE: Make a donation by clicking on the Pay Pal Icon on the right. Your donation helps keep the Bay Area's only, #1-read, independent media blog afloat --All donations are 100% confidential and you do not have to have a Pay Pal account to contribute. Thanks in advance.