CBS-SF TV and Radio reporter, Mike Sugerman told his fans that he was retiring from the company after 37 years and headed to NY.
"I'm going away," Sugerman said on Facebook.
I didn't buy it. Sugerman's reason, that is.
The fact of the matter was that Sugerman's move was hastened by CBS, like a lot of media companies, doesn't like paying top dollar to those people in the twilight of their career. It's unfortunate, sometimes, but it's true.
Any doubt? Ask these people.
I knew that but in Sugerman's case, I was tipped off by a source, who told me it was "100 percent' certain" that the CBS honchoes were not about to offer a new contract to the veteran SF reporter. And even if they did, it would contain a significant financial cutback.
So, yes, while Sugerman publically is "retiring" he's really reacting to CBS' missive.
CORRECTION: In that same piece on Friday, I speculated that Sugerman didn't inform his wife, KCBS anchor, Janice Wright, about his decision --I was wrong. In fact, Wright is headed back east with Sugerman.
But that doesn't change the dynamics. The Sugerman move was accelerated by money and time. Those are the issues I laid out Friday. Might be tough for Mike's amen corner and the trades, but it's the truth.