Tuesday, September 3, 2013

August Radio Ratings; KCBS and KNBR Hold Serve; KGO/KSFO Up Arrow; KQED Falters

AUGUST 2013
6+ PPM

Overall numbers.

Notes: Advertisers do not use this chart. These are so-called beauty contest numbers...KGO, no doubt, gets help via SF 49ers pre-season games.

The full rundown.

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4 comments:

  1. "KGO, no doubt, gets help via SF 49ers pre-season games."
    Not really. There was only 1 pre-season football game during the August ratings period which runs mid-July to mid-August.

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  2. Rich, Geeze. KGO up 4 books in a row with no ad budget. What's up with that? Maybe Escarsega knows what he's doing. I think he's been there about 4 months or 4 books. Let's throw some water on that!

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  3. Are you kidding? Who listens to preseason games? Maybe more people are listening because they're doing really well. Just a thought. Sigh, no I am not an intern. You're rants are that old and tired.

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  4. More people are listening to KGO because it's better than KCBS. KCBS may have more resources, but KGO just sounds better. I happen to like more of the national content on KCBS, but KGO is better locally. KCBS is sounding older these days. Dated. I don't think either KGO or KCBS is necessarily going to move too far in either direction, but that's just me. I think they'll tick up or down 1-2 spots from time to time. To suggest it's the Niners game is just silly and shows a serious lack of understanding about how ratings work.

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