KRON should rebrand itself.
It has the chance to make a move as 24-7 news station, well, sort of.
KRON could try to reinvent itself as a sort of Bay Area version of NY1, the big apple all-news outlet which is a pretty much no-frill news and sports. It doesn't have a high budget and sticks to local NY metro news, sports and weather.
KRON, its financial status settled for the time being, already has begun to shed some of its albatross state with a fairly steady, if bare bones, template of local news and lots of weather and time checks. It still possesses a few star names, (Heenan, Moore, Lividakis, Radnich, etc). Sure, the onslaught of infomercial specials and low-tripe off-news programming has to remain for money reasons, but KRON could make a dent if it were to abandon some of the short tripe and stick to more traffic and AP copy in the late morning, early afternoon, and into the evening too.
**KPIX5 has been adding a few more reporters to its manager-heavy personnel dept. That's good news only these new reporters come from markets in the 70-100 dept. and nobody really cares at this time.
**Nice that KCBS should mention 4000 times its in-house love fest BBQ with John Madden on Friday. Hey guys, commuters love Madden but while they're on their way to the office and trudging a 9-5 day, the last thing they want to hear, 4000 times, is your pigout on the grill with the coach. Bunger and Bitker should read the room, you too, Susan Leigh-Taylor.
**INSIDE THE 415 MEDIA COFFE SHOP:
*Marla Tellez: Eggs Benedict and a mimosa.
*Dan Noyes: cheeseburger and fries, small salad.
*Darya Folsom: hotcakes.
*The KNBR Morning Show: Spam omelet, burnt toast.
*Diane Dwyer: Steak Diane, glass of Kendall Jackson cab, 1998
*Ronnnnnnnn Owens: corned-beef hash, black coffee
*Greg Papa: chicken-salad sandwich with some club soda.
*Jan Wahl: Joe's special with a side of bacon and rye toast.
*Larry Beil: hot link with a banana milkshake.
*Tom Rapponi: whole chicken, boiled.
*Janelle Wang: sand dabs, steamed spinach with hollandaise sauce, champagne.
*Ken Wayne: BLT with a diet coke.
*Dan Ashley: 42-ounce porterhouse with a baked potato.
*Damon Bruce: brisket with some chopped liver on the side. Egg-cream.
*Larry Krueger: dry oatmeal with a cup of 7/11 coffee.
*Gary Radnich: mutton; pan-fried, with some orange soda and a side of fries.
*Frank Sommerville: French toast.
*Mark Ibanez: Eggs Florentine with carrot juice.
*Joe Fonzi: vanilla ice cream.
*Fred Inglis: vanilla ice-cream, with some chocolate sauce.
*Dennis O'Donnell: chipped-beef on toast.
*Roberta Gonzales: Calamari steak, Caesar salad.
*Da Lin: cup of tea.
*Stanley Roberts: Double Double at In and Out. Strawberry shake.
*Eric Byrnes: 2 cans of Red Bull, a chili-cheese dog, and tonic water.
*Dan Rosenheim: 2 Guinness and a bowl of peanuts.
*Wayne Freedman: cheerios, granola and some green tea with a bagel on the side, plain.
*Tom Tolbert: 2 extra large grilled cheesed sandwiches, curly fries and cheesecake with a vat full of PBR to go.
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