TV, Radio, Internet...dishing dirt since 2001
KKSF does well for a station which has a small signal.
Not in billing they don't. There ratings, like KSFO, are abysmal. Makes it tough to get national ads and high rates. However, being a Clear Channel station does help a little.
KKSF puts out a 20,000-watt daytime (KSFO is 5,000 watts and KGO/KCBS/KNBR are at 50,000-watts) and 5,000-watt nighttime signal from its transmitter next to the East Bay just south of Richmond. This is not a weak signal by any means, but there is a catch.Under their FCC license to prevent interference with other adjacent stations, KKSF is required to use a highly directional transmitter that projects most of the signal in a westerly direction toward San Francisco, Marin County, and The Peninsula. Consequently, reception is spotty in Eastern Contra Costa County (especially after sundown) as well in areas farther south and north that would otherwise have good coverage with an omni-directional transmitter.
Why is KGO's owner listed as Radio License Holding VIII LLC instead of Cumulus?
Cumulus is the "parent company" for the corporation and serves as the "umbrella company" overseeing the Holding companies (there are several depending on region.)If one region were to fail or be sold by Cumulus, it wouldn't affect the entire corporate structure.
the Game can thank the superbowl for any small bump. somehow they've actually gotten worse, but i do like papa and the other guy.
I'm curious if KGO's owner being listed as "Radio License Holding VIII LLC" as opposed to Cumulus like KSFO and KNBR means anything
They are both "Cumulus" stations. Under the tax and equity bankers, there are certain regional licenses, one being Radio Lincense Holding VIII LLC. Purely a banking name among banks who pitched in to have Bain Capital manage all divisions of the company.
I'm not a big fan of either Cumulus or Clear Channel; but you don't have to look at these ratings very long to see which of the two is more successful in acquiring and managing profitable radio stations.The mere thought that the Bungle Brothers in Atlanta could ever aspire to acquiring (and tearing down) a miniscule portion of CBS Radio boggles the mind.I'm glad that my own ego isn't so immensely bloated that it no longer enables me to admit it, when I've made a mistake.
What the heck is "Radio License Holding VIII LLC?" The internets tell me the own KGO and that they are a bankrupt Deleware corporation.
a licensing division of Cumulus Broadcasting for the West Coast region. Easier to manage by regional division for banking purposes. They are NOT bankrupt. Citadel was bankrupt prior to the merger / sale to Cumulus with absorbed those assets - including KGO / KSFO, KNBR, KFOG, etc. assets from Citadel.
KKSF jumped .3 while KGO declned .1. Maybe too small a sample size to mean anything but it would be interesting to know how many old loyal KGO listeners jump back and forth between the 2 stations?
After Len Tillem and Gil Gross were fired by KGO, it is reasonable to conclude that some (how many?) of their regular listeners managed to find them 100 khz up the AM band on KKSF and are within that station's more limited signal coverage area. Others are probably unaware that these two former KGO hosts were picked up by another station. Tillem has claimed a few times on the air that his show has pulled ahead of the ratings for KGO in the same time slot. Gross has virtually abandoned the talk format and mostly spends 3 hours giving a running commentary, switching topics every 30 minutes or so, including brief interviews with Politico reporters. So whether his new format is a magnet for those who used to listen to him and other talk show hosts on KGO is debatable. Do Gross and Tillem have audiences on KKSF that are as large as they were when they were on 810? I doubt it.While KKSF has had something of an uptick in the ratings over the past year, they're still quite low. KGO, by comparison, has seen its audience share cut in half. So, no, they didn't all migrate over to 910. Maybe a few have, but that's about it.
Is it possible to locate ratings for specific time periods or shows? Thanks.
Pathetic that Rich censors any comments here about KSCO.And this is the same guy who routinely loves to indignantly criticize broadcasters who refuse to publicly criticize their own management.Rich Lieberman, thin-skinned hypocrite.
Yes, he's a great one at calling others out for not standing up to their bosses but excuses himself for doing the same.
What are considered "good" numbers for advertisers? Above 4.0?
It depends. The "money demo" is adults 25-54 year olds. A 4 share "can" be good for advertisers IF the share is specific to their demographic needs. KGO had over a 4 share, but it's audience was so old - made up of more 55+ adults that anything, that the audience meant nothing to advertisers. A 4 share in the 25-54 demo is right where the numbers need to be. In fact, that is now shifting to 18-45 now more than ever or 24-48.
The funny thing is that most 25-54 year olds moved in with their parents (55 plus) when the economy collapsed.
You mean that some people actually listen to 'The Game?' They've hired dildos such as Brandon Tierney (thank god he's outta here!) and Roxy Bernstein and Jon Lund, and their PD has no clue how to run a station as he's some 'wonder boy' who was a producer at ESPN for a year or two. BFD!
A 1 share mostly due to the 49er's Superbowl season will not sustain. Station is still on the brink.
The GAME is so much better than KNBR. Tolbert might be the worst talent in radio. I hope the GAME keeps it up