And Rodgers became angry. Real angry. Angry to the point of boor state. When he migrated to KSFO in the mid-90's, his morning show with Melanie Morgan became an instant hit; the conservative radio hotbed in the middle of progressive and "lib-er-al" San Francisco. The ratings were off the chart.
At times, I would cringe listening to the morning show when Rodgers would veer into one of his angry/cranky modes. But there was this one thing: Rodgers blend of verbal play and ultra-right offerings were must-listen-to radio. Sure, didn't agree, but listen I did and I'm not alone.
Part of the fact was due to Rodgers astute brilliance as a broadcaster. The proverbial master wordsmith, he offered daily musings about everyday misuse of the English language. He chided politicians for their histrionics and ineptitude. Sure, most of them were Democrats but it was still damn good radio to listen to. Unpredictable? Yes, and that's as much a part of why Rodgers was popular and the morning show on KSFO; however politically murky, however dangerous the dialogue could evolve into, was worth listening to.
Rodgers has been off the air for a few years now; he was abruptly let go by KSFO a few years back under acrimonious circumstances, (think money). Rodgers said he was forced out. I'll ask him.
Today, Rodgers will talk with me on that subject, Washington politics, and more from 2-3 PM on the radio show. To listen live or catch the podcast later, click here.
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